Samples of my work

7 Steps to Help You Recession-Proof Your Business in 2023

How do you recession-proof your business in 2023? Technically, the U.S. is not in a recession. Although there has been plenty of debate about whether we’re going into a recession, when, and how long it could last. The adverse business effects of a recession vary by company size and industry. As customer spending decreases, every business will feel the financial pinch. However, small and mid-size businesses (SMBs) are more vulnerable during strenuous economic times.

How the Pandemic Helped Shape the Future of Corporate Travel

Travel is steadily trending upward from the last few years when worldwide movement was dramatically cut due to the pandemic. At the height of the pandemic in 2020, U.S. spending on corporate travel dropped 71%, equal to a $94 billion loss. However, things are looking up for business travel. According to a recent Morgan Stanley survey, 34% of large and small companies anticipate a full recovery of pre-Covid-19 corporate travel by the end of 2023.

Business Travel Trends? Here Are the Top Three for 2023

The past few years have been tumultuous for the travel industry, particularly for business travel. In 2020, the global pandemic practically halted all travel for well over a year. However, leisure and corporate travel rates have steadily increased as many countries reopened their borders and lifted restrictions. As a result, travel is expected to fully recover and return to pre-pandemic levels later in 2023.

How Edenred Achieves CSR Initiatives and Plans to Progress CSR Goals

As climate change leads the list of today’s environmental issues, Corporate Social Responsibility (CSR) initiatives are more critical than ever. The world has taken notice with set plans to improve the state of the environment through voluntary and government-mandated actions. We recently spoke with Flore Cholley of Edenred to discuss CSR and how Edenred and CSI are fulfilling those initiatives.

A Niche Writer or a General Copywriter? Yes, It Makes a Big Difference

If it was just a matter of getting words on the screen, you might be able to do that yourself. But if you want to get a return on investment, improve your leads, connect with your audience, and get ranked in search engines, hiring a writer is your best option. There are a lot of writers out there. Some will specialize in blogging, others in white papers. But many copywriters can write whatever you need. Blogs, articles, case studies, and social media content are the services they provide.
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